FRUTOP
Refreshments
Logo, Branding, Website
Refreshing the Brand
For Frutop Refreshments, we developed a vibrant and modern brand identity that reflects the refreshing, natural qualities of their product range. This began with designing a distinctive brand logo that captures the essence of freshness and vitality.
We then extended the branding across a variety of promotional materials, including, packaging labels for the range of refreshments, and targeted marketing materials, all designed to evoke a sense of energy, refreshment, and good vibes.
To further elevate the brand’s presence, we created an engaging portfolio website, built the social media environment, and executed targeted digital campaigns, enhancing customer interaction and product awareness. Additionally, a compelling TV spot was crafted to reach a wider audience, showcasing the refreshing experience of Frutop’s beverages.
This project was all about creating a cohesive brand experience across multiple platforms, from print to digital, delivering a consistent and refreshing message that resonates with customers.
